As I mentioned earlier I have been staying in the Bliss Farm studio space since June 1st when my house got flooded. Over the days I’ve got familiar again with my old stomping gounds in Zizkov, and I’m happy to see a lot of new shops which have popped up all around upper Zizkov and Vinohrady. Within just a few blocks from Bliss Farm there is a great bike shop/art gallery space called headquarters, a great burger joint, a beer garden, and of course a vintage clothing store (Bohemian Retro) which moved just a block away from us. Down the hill my friend has a hostel and a bar so needless to say Zizkov truly is the heart of Prague and I’m happy to be opening a shop in such a great community. With that being said I’ve been trying to research different shops that sell silk screened or other cool designs of tshirts as this is something which I will be focusing on. Basically I’ve been trying to find out about where to buy t-shirts in prague. And sadly I’ve found a lot of really over priced Hip Hop shops selling the standard Horsefeathers and other skate brands. This is contrasted against the few shops which are trying to be a little more unique by packing their shop full of OBEY merchandise. Now don’t get me wrong, Shepherd Fairey is a total badass, and the way he built his brand is truly a case study in sheer determination and intelligence. But, at this point it is just a brand, and as these brands become more mainstream generally a lot of the edge is lost. A lot of the DIY spirit is forgotten and less chances are taken because as brands grow, so do PR representatives egos and need to control production and design. And so what I saw at a lot of the shops here in Prague was simply very tame and conservative designs which were insanely overpriced. 1000kc for a mass produced tshirt (that’s around 60 dollars) ? No thanks. I hopped over to the Obey website and saw these shirts are being sold there for 24$ each. Which means the shirts probably cost about 12 to 15 bucks wholesale. A pretty hefty markup to say the least.
So I’m happy to say that the first silk screened designs will be ready for sale this next week from Monday, the 23rd of June. I’ve been working on a drawing of a wizard in Illustrator from a sketch and am still refining the design. Here’s a video of me drawing it. I’m also looking forward to experimenting with using a photo enlarger to burn some screens from negatives. So if you’re looking for standard branded merchandise that’s mass produced then you’re looking in the wrong place. Bliss Farm is a place for experimentation and yes that doesn’t just include my and Jana’s approach to painting but our silk screened shirts as well.